Promotions, Design, FAQs...

Returning customers, show us this webpage and receive a 15% discount on your complete framing package.  Not valid with other discounts/offers.

•  So the age old question has always been, do you frame for the artwork or for the space in which it will be displayed.   As custom framers, we  encourage framing to enhance the artwork.   Since artwork is often moved from place to place in a home, proper framing  will maintain the piece's design regardless of where it's displayed.  The surrounding space can also have an impact on the "WOW" factor of your artwork.  So it's important to incorporate that aspect as well.
• The Pantone color of 2022 is Very Peri, a member of the blue family with violet red undertones.  "Very Peri displays a spritely, joyous attitude and dynamic presence that encourages courageous creativity and imaginative expressions."     Leatrice Eiseman, Executive Director of the Pantone Color Institute

Why custom frame?  Isn't it expensive?

• We help you create a one-of-a-kind, personalized piece of artwork using design materials that make your project look it's very best.
• We guide you through the design process explaining the differences between materials and the benefits of various mounting methods for your particular project..
• We talk with you about the importance of protecting and preserving your project. 
• You have endless choices in mats and frames and we have endless patience.
• Discussing materials, mounting and preservation isn't about a higher-priced sale but about finding the right options for your project.
• Although we know about the display and care of your work, the final decisions are yours.

Does all artwork need to be matted?

• Matting artwork serves to enhance the overall aesthetic qualities of a framing project and it separates the artwork from the glass to prevent moisture damage.
• Matting is not, however, always necessary.  Some artwork is not improved aesthetically with a mat.  Some artwork benefits from the use of mats by either enlarging it or by accenting specific colors in  the piece.
• When mats are not used to separate the artwork from the glass, glass spacers are placed around the inside of the frame.  The artwork sits on top of the spacers to keep it away from the glass.  

What is the best frame for a customer's  artwork?

• The best frame for any artwork is dependent on a number of factors.
• Does it enhance the artwork without overwhelming it?  
• Is it proportional to the mat being used?  
• Does it coordinate with the mat color and the colors in the piece?
• And, mst importantly, does the customer like the frame in addition to making the artwork look it's best?
• Too much detail on a frame can detract from the artwork, as can a frame that is too large for the piece.
• In some cases, the best frame is simple and diminutive to the point that it simply is a means to hold the art together and that's all that is needed.

What is a flllet and how is it used?

•  In the picture framing industry, a fillet (also referred to as a slip) is a small piece of moulding which fits inside a larger frame or, typically, underneath or in between matting, used for decorative purposes.   It's like a frame within a frame.  It adds depth and dimension  to the artwork.